AMP ANNOUNCES CALL FOR
ENTRIES FOR 2003 NATIONAL MIXER OF THE YEAR AWARD
3rd Year of Prestigious Award Moves
onto National Scene Honors Skills of the TV Commercial Mixing Engineer
December 3, 2003 -- The Association of Music Producers (AMP) has
announced that its Mixer of the Year Award will be going national
this year, and has put out a Call for Entries for the competition,
which honors the talents and proficiency of the post production
audio mixer and recognizes the important role the mixer plays in
the success of a television commercial. This is the third year of
the award, but its first on a national level. Previously the Mixer
of Year Award was open only to West Coast professionals.
"The tough part about creating music for advertising is knowing
someone else is mixing the final elements for air," said AMP President
Jeff Rosner of Sacred Noise. "Having faith in a sound mixer's ability
to enhance the overall aural experience while maintaining the integrity
of the music is what this award is aboutóhonoring the guys who do
it best."
Work eligible for the National Mixer of the Year Award must have
aired in the U.S. between January 1, 2003 and December 1, 2003.
Each entry submitted for the judges should consist of three commercials
from different campaigns dubbed onto a DVD. There is a fee of $150
per entry.
Entrants are invited to submit three TV commercials which fulfill
the following criteria:
- a body of work which exemplifies high audio production value
and mixing skills;
- a sensitivity to the relationship of voice-over, dialogue,
music and/or sound design; therefore spots featuring all music
and sound design without voice-over will not be considered.
Because the judges are looking for versatility, spots from the same
campaign will not be accepted. Multiple entries are permitted but
duplications of spots are not. Titles and ISCI codes as well as
an affidavit from the production company attesting that the mix
is the on-air version are required for each spot entered.
Last year's award was given to Mitch Dorf of POP Sound in SantaMonica.
Jimmy Hite of Margarita Mix was honored the previous year.
The only award of its kind, the National Mixer of the Year will
be announced next March at a special event to be hosted by AMP in
Los Angeles. A Runner Up and Honorable Mentions will also be named.
Submissions may be sent to Trivers/Myers Music, 2816 The Strand,
Manhattan Beach, CA 90266. The deadline for entries is January 31,
2004.
The Association of Music Producers is an affiliate of the AICP and
is made up of advertising industry music producers and composers.
More information can be found at AMP's website: www.ampnow.com.
or www.aicp.com.